Wired Ipad UX demonstration

Wired is demonstrating their new thinking and solutions on digital magazines. With the venue of iphones, tactile interface had a big boost and now are sailing towards what will become a standard in the near future. Every tech player is storming through this new field. Apple came out with a cheap and small solution: the Ipad. Microsoft is coming along as well with his Courier.

I saw some pretty crazy UX on new ways to show digital content lately. Wired’s solutions seems to be pretty well rounded. BUT I am sure it will take a while to get used to. Hopefully we will get some kind of standard established so we, the consumers/readers, won’t get lost with all the add-ons that we’re not used to. Let’s not fall into the browsers wars and think of some kind of basic UX that consumers could rely on. What do you think?

Last week Jeremy Clark from Adobe and I unveiled the first glimpse of the Wired Reader at TED. Above, you’ll see a video, narrated by Jeremy and Wired Creative Director Scott Dadich, who led our tablet team, that shows more. It explains why the tablet is such a groundbreaking opportunity for magazines such as ours.


What Jeremy and I showed was not a CGI demo or concept — it was running live code with real copy. The content was created in Adobe InDesign, as is the case for the print magazine, with the same designers adding interactive elements, from photo galleries and video to animations, along with adapting the designs so it looks great in both portrait and landscape orientation. This is a departure from the usual web model, where a different team repurposes magazine content into HTML, unavoidably losing much of the visual context in the process. Wired.com is not a re-purposed version of the magazine, but rather an separately-produced news service.

Read More here

Edit: here a pretty good article where Craig Mod talks about the new digital revolution in books: Books in the Age of the iPad.