Vancouver 2010 campaign

Transmoflection

It’s the name of the Vancouver olympic games campaign. It’s based on a few words all melted together. I think it fits nicely with vancouver and the spirit of the games. The designs are working nicely in synergy with the campaign. Colours are nice and fits with a “winter olympic” frame of mind. The quality of the illustrations are impressive as well. All designs have been made by Studio Vanoc Canada. I think it’s a studio created solely for the Olympics.
You can visit the Vancouver 2010 site here.

http://www.youtube.com/watch?v=7MsATxMHnO8